Starting a project with a new client is both exciting and daunting, especially in a sector you haven’t much experience of. I’d like to share my client immersion checklist. It’s what I use at the outset of a project to help make the unfamiliar more familiar.

One of the joys of working in an agency and across many sectors is the exposure you get to organisations and industries that sit outside of your current experience. This also creates a challenge. How do you gain a deep understanding of a new domain and at speed?

At the start of a project…










Chris How

Principal UX Consultant @clearleft & Co-organiser of @uxcampbrighton. Insatiable curiosity for people, digital design and tech. Recovering Post-it note addict.

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